Spotlight on: The Depot Minneapolis. The Depot already had Spyder Trap Online Marketing on the case for updated web design when Aimee Cheek – Corporate Marketing Manager for CSM Lodging – contacted me and said, “Our web site needs the kind of personality that your writing can give it — something that reflects our...
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Why I updated my LinkedIn “Professional Headline”. This morning I listened to the Copyblogger podcast The Path to a Legendary Copywriting Career with John Carlton. I’m always interested to hear from industry veterans, specifically the experts who live and breathe copywriting. A lot of what Carlton said resonated with what I believe about my...
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As National Geographic so eloquently puts it, here’s “the smallest known animal with a backbone”. These tiny guys of Papua New Guinea can jump 30x the length of their own bodies, and their calls are such a high pitch they’re barely audible to humans. But the main lesson for us? Froggy has a backbone…....
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“Kim, why don’t you ever give us candy?” That’s a GREAT question! And a great idea, anonymous person! Let’s give away some candy. Why? Because it’s LEAP YEAR, and this is LEAP MONTH! According to the trusted source of Wikipedia, leap day is added to our calendar every 4 years as a corrective measure....
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